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Consumer Behavior and Payment Choice:
How and Why Do Consumers Choose Their Payment Methods?

call for papers

 

Federal Reserve Bank of Boston
October 27-28, 2005

While a good deal is understood about the supply side of the retail payments market, very little is understood about the demand or consumer side, especially why consumers choose one payment method over another. This conference will bring together economic researchers and payments system participants to explore what we know and don’t know about how consumers choose among payment methods and about the implications of their decisions for saving, consumption, and portfolio allocation.


A Conference Summary was published as Research Department Public Policy Discussion Paper P06-1.

Papers are available as portable document format (PDF) files. For individual papers, see the agenda below. You may also download all 6 conference papers in a compressed zip archive.

Biographies of the conference participants are available.

 

Agenda
Last updated: October 19, 2005
Full color conference program (including agenda and biographies) pdf

Thursday, October 27 | Friday, October 28

Thursday, October 27

5:00 p.m. Reception - Cityside Lounge
 
6:00 p.m.

Dinner - Harborview Dining Room

Opening Remarks – Perspectives on Emerging Payments

Jeffrey C. Fuhrer bio
Senior Vice President and Director of Research
Federal Reserve Bank of Boston

Sarah G. Green bio
Executive Vice President
Federal Reserve Bank of Boston

   
7:15 p.m. What Do You Think? - survey results pdf
A fun-filled, voluntary electronic survey that explores how conference participants - consumers - view the central issues and ideas on consumer payment behavior to be discussed during the conference.
   
7:45 p.m.

Keynote Address – Consumer Behavior and the Payments Landscape

Richard Oliver bio
Executive Vice President and Retail Payments Product Manager
Federal Reserve Bank of Atlanta

   
8:30 p.m. Adjournment
  ↑ top

Friday, October 28

7:30 a.m. Continental Breakfast
   
8:30 a.m.

Consumer Payment Behavior Overview:
How and Why Do Consumers Choose Their Payment Methods?
pdf
This overview will summarize the existing literature on consumer payment behavior: what we know and don’t know, what we need to know, and the implications for public policy.

Stacey L Schreft bio
Vice President and Economist
Federal Reserve Bank of Kansas City

   
9:15 a.m.

Who’s Afraid of the Cashless Society? Belgian Survey Evidence pdf
by Ellen Loix, Roland Pepermans, and Leo Van Hove

This session will summarize the results of a 2004 survey of Belgian consumer payment practices. The survey focused on payment methods at the point of sale: cash, debit cards, electronic purses, credit cards, and retailer cards. The paper relates adoption and usage of the various payment methods to respondents’ demographic and financial characteristics, their propensity to adopt new technologies, and supply-side factors.

Presenter:
Leo Van Hove bio
Associate Professor of Economics
The Free University of Brussels

Discussant:
Leon Majors bio
President
ESP Consulting Group

Elizabeth C. Klee bio
Economist
Board of Governors of the Federal Reserve System
  ↑ top
10:15 a.m. Break - New England Room Bridge Area
   
10:30 a.m.

Understanding Consumer Behavior at the Point of Sale
Consumers make millions of payments at retail establishments, also known as point of sale or POS transactions. Fifty years ago consumers had only two POS payment options—cash or check. Now they have many choices: credit card, check, cash, store-issued charge card, stored-value card, debit card, or EFT. How do they decide which payment method to use? Is cost a major factor? What about demographic characteristics? Does the dollar value of the transaction determine the selection? What has caused consumers to switch from checks to electronic payments? How are incentives (e.g., miles) influencing payment behavior? Are these incentives distorting payment behavior in a way that is costly for the retailer?

Jonathan Zinman will open this session with a brief overview of his paper “Debit or Credit?pdf

Moderator:
Tony Hayes bio
Managing Director, Financial Services
Dove Consulting
 
Panelists:
Tim Attinger bio
Senior Vice President, Product Innovation and Development
VISA USA
 
Lorraine Fischer bio
Senior Vice President, Payment Strategies
Wachovia Bank

Joseph Garbarino bio
Vice President, Financial Services
Wegmans Food Markets

Denis Bouchard bio
Director of Payment Services
Wal-Mart Stores, Inc.

Jonathan Zinman bio
Assistant Professor
Department of Economics
Dartmouth College
Paper: “Debit or Credit? pdf

General Discussion

   
11:45 a.m.

Lunch - Boston Room

Remarks

Cathy E. Minehan
bio
President and Chief Executive Officer
Federal Reserve Bank of Boston
   
1:00 p.m.

Credit and Identity Theft pdf
by Charles M. Kahn and William Roberds

The quintessential crime of the information age is identity theft, the malicious use of personal identifying data. In this paper, the authors present a model of identities and their use in credit transactions. The incidence of identity theft represents a tradeoff between a desire to avoid costly and/or invasive monitoring of individuals on the one hand, and the need to control transaction fraud on the other. The results suggest that technological advances will not eliminate this tradeoff.

Presenter:
William Roberds bio
Research Economist and Policy Advisor
Federal Reserve Bank of Atlanta
 
Discussants:
Nobuhiro Kiyotaki bio
Professor of Economics
London School of Economics
Seth Berman bio
Assistant U.S. Attorney
U.S. Attorney's Office for the District of Massachusetts
  ↑ top
2:00 p.m.

Understanding Consumer Bill Payment Behavior
Bills have traditionally been paid by writing checks and sending them with statements by U.S. mail. Increasingly, bills are being paid by automated clearinghouse debits. More recently, the Internet has created new bill payment methods such as online banking and online credit card payments. These new options offer consumers convenience, speed, and the ability to better control payment timing. How do consumers decide whether or not to adopt different forms of bill payment? Are the same consumers using different methods depending on the type of bill or the amount? Will check ever disappear as a bill payment method?

Tansel Yilmazer will begin this session with a summary of “The Determinants of Consumers’ Adoption of Internet Banking,” pdf a paper authored by Yilmazer, Byoung-Min Kim, and Richard Widdows.

Moderator:
Steve Ledford bio
Chief Executive Officer
Global Concepts
 
Panelists:
Robert Pedersen bio
Vice President and Treasurer
United States Postal Service

Patty Thorell bio
Vice President, Payment Processing
Comcast Cable Communications

Robert Wilson bio
Industry Initiative & Payment Strategy Executive
Global Treasury Services Group
JPMorgan Chase

Tansel Yilmazer bio
Assistant Professor
Purdue University
Paper: “The Determinants of Consumers’ Adoption of Internet Banking pdf

General Discussion
   
3:15 p.m. Break - New England Room Bridge Area
   
3:30 p.m.

Transforming Payment Choices by Doubling Fees on the Illinois Tollway (6.7MB)pdf
by Gene Amromin, Carrie Jankowski, and Richard D. Porter

On January 1, 2005, Illinois doubled the highway toll for travelers paying with cash, but kept the price unchanged for those paying electronically. This paper combines a theoretical model of payment choice with empirical analysis based on this rare natural experiment of differential pricing depending on the method of payment: cash versus electronic payment. An actual response to a price change allows the authors to estimate the sensitivity of consumer payment demand to prices.

Presenter:
Richard D. Porter bio
Senior Policy Advisor
Federal Reserve Bank of Chicago
 
Discussants:
Marc Rysman bio
Assistant Professor of Economics
Department of Economics
Boston University

Steven Jacques bio
Director of Business Development
Massachusetts Turnpike Authority

   
4:30 p.m.

Conference Summary
This session will summarize what we have learned during the conference. What are the immediate needs for further research? What are the implications for Federal Reserve policy?

Victor Stango bio
Associate Professor of Economics
Tuck School of Business Administration
Dartmouth College

   
5:00 p.m. Adjournment and Closing Reception - Economic Adventure
  ↑ top

This conference is sponsored by the Emerging Payments Research Group (EPRG) at the Federal Reserve Bank of Boston. EPRG was established at the end of 2004 with the purpose of understanding consumer payment behavior. This is the first conference sponsored by EPRG.

 

 
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